Long-term product sustainability depends on how well customer feedback is leveraged and strategically used. Research shows that only 15 percent of products that go to market are statistically probable to be around after two years.
With new products hitting the marketing every day and the magnetism of customer-centric business models only up the competition. Standing out is harder by the day.
Learn actionable ways in which customer feedback and intelligence can be integrated into your existing product management process for long-term success.